Barrie Jarrett
Sports MediaSkills and Competencies
Leadership & Strategic Planning
-
90
%
Business Growth & Revenue Generation
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80
%
Digital Publishing & SEO Optimisation
-
80
%
Stakeholder Management & Partnership Development
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80
%
Crisis Management & Advocacy
-
80
%
Specialised Competencies
Data Analysis & Audience Metrics
-
80
%
Editorial Content Creation & Syndication
-
90
%
Building Synergies with Global Sports Brands
-
70
%
Innovation in Sports Media Technology
-
80
%
Project Management & Team Leadership
-
80
%
Achievements
2025 Yorkshire Leadership Awards
Shortlisted - Yorkshire Technology Leader of the Year
TheBusinessDesk.com created the Yorkshire Leadership Awards to celebrate the people who are role models within their organisations and raise the bar for their competitors.
https://www.thebusinessdesk.com/yorkshire/news/2132670-2025-yorkshire-leadership-awards-shortlist-revealed
2024 - Roundtable
Leeds Digital Festival
Participated in a roundtable discussion with Parliamentary Under-Secretary Baroness Jones at the Leeds Digital Festival, addressing strategies for fostering business growth in the North of England.
Baroness Jones of Whitchurch was appointed Parliamentary Under-Secretary of State at the Department for Science, Innovation and Technology and the Department for Business and Trade, and Baroness in Waiting (Government Whip) on 9 July 2024.
Baroness Jones joined the House of Lords in 2006. She has previously served as Shadow Spokesperson for:
Science, Innovation and Technology from 2023 to 2024
2024 - Nominated for Barclays ScaleUp Programme
Barclays Eagle Labs
The Scaleup Programme, in collaboration with Plexal, supports scaling companies as they navigate their rapid growth trajectory. Plexal creates content that's tailored to address the unique situations the nation's fastest-growing scaleups could face.
https://www.plexal.com/our-work/scaleup-programme/
Marketing Awards 2024: The Winners
Best B2C Marketing Campaign: Spike & Planet Sport
Marking the 12th edition of this awards ceremony, the Marketing Awards were hosted at an iconic venue – Manchester United Football Club – on 31 October where we celebrated top talent and creative excellence across the North’s marketing sector.
https://www.prolificnorth.co.uk/news/the-prolific-north-marketing-awards-2024-the-winners/
2024 Leeds Digital Festival Awards
Growth Company of the Year: Planet Sport Winner
The winners of the prestigious Leeds Digital Festival Awards 2024 have been revealed, celebrating the best and brightest in the Leeds and city region tech sector.
https://www.thebusinessdesk.com/yorkshire/news/2129932-best-and-brightest-recognised-at-2024-leeds-digital-festival-awards
Reference
Gail Parker
Director of Product and UX at Sky Betting and Gaming
Sky
Email :
https://www.linkedin.com/in/gail-parker-14a9374/
A true professional who always delivers beyond expectations.
Tim Satchell
Managing Director, Publishing at Planet Sport Group
Planet Sport
Email :
https://www.linkedin.com/in/timsatchell/
Tim Legg
Chairman
Planet Sport
Email :
https://www.linkedin.com/in/timlegg/
Tahir Siddique
Entrepreneur
Dragon at Dragons Den Denmark
Email :
https://www.linkedin.com/in/tahir-siddique-532505/
A true professional and buisness vision
Mubashar Aslam Sulehria
IT Project Management
SIXLOGICS
Email :
https://www.linkedin.com/in/mubashar-aslam/
Knowledgeable and professional around Sports Media Publishing
Richard Flint
Investor and Board Member
Sky Bet
Email :
https://www.linkedin.com/in/richard-flint-803762/
Piers Croton
Sky Sports Digital Media
Sky Sports
Email :
https://www.linkedin.com/in/piers-croton-b6886a5b/
Nora Grose
Councillor, Ward 23
City of Cape Town
Email :
https://www.facebook.com/profile.php?id=100008218789117
About me...
I'm Barrie Jarrett, born in Leeds, CEO and co-founder of Planet Sport Limited.
I am the proud CEO and Co-founder of Planet Sport Limited, the UK’s leading independent sports media group, reaching over 25 million users monthly. My career began with humble roots in Gipton, Leeds, and is marked by relentless hard work, learning, and innovation.
Breaking into the digital sports media industry in 1998 with TEAMtalk.com, one of the UK’s first football sites, I have built and grown iconic sports brands, including Football365.com, PlanetF1.com, PlanetRugby.com, and others. All now thrive under the Planet Sport Group umbrella.
Planet Sport Group stands as a testament to fostering innovation, empowering ideas, and creating an environment where failure is as valuable as success. This ethos has enabled us to lead in digital publishing, tech builds, betting, gaming, and content creation.
Objective
I'm an experienced community leader and CEO with a proven record in fostering safety, collaboration, and business innovation. Adept at building brands, leading strategic growth, and uniting diverse stakeholders to create impactful, sustainable solutions. Committed to driving transformation through technology, leadership, and a collaborative vision.
Notable Mentions
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Featured in publications for innovation and leadership:
- Insider Media: Yorkshire media group buys sports betting tips platform
- Prolific North: YorMedia targets growth
- Focus GN: Planet Sport strengthens through acquisition
- The Prolific North Marketing Awards 2024: The Winners
- 2025 Yorkshire Leadership Awards shortlist revealed
- Growth Company of the Year: Planet Sport Winner
- TEAMtalk kicks off mobile content offensive
- Planet Sport and YorMedia combine to create new publishing giant
- Planet Sport Joins Exclusive Barclays Scale-Up Programme
- Planet Sport Unveiled as Lead Sponsor of Huddersfield Giants Women
- Most popular websites for sports news in UK: updated ranking
- Robbie Savage and Emma Jones host new Planet Sport podcast
- Robbie Savage signs up as face of Planet Sport Bet
Qualification
Leeds College of Technology - 1997
- Set up and use the facilities of a database structure » Create and use a spreadsheet to aid problem solving » word processing facilities to produce a multi-page document » Produce graphical representation of numeric data » Integrate files and present a document
Services
Football365
Football analysis with attitude, telling it like it is since 1997. F365 is never backwards in coming forward when it comes to dissecting the news that matters in the beautiful game.
TEAMtalk
Football’s home of transfer news, rumours, and gossip. TEAMtalk is the home of transfers, the one thing no soccer fan can live without, no matter how hard they try.
PlanetF1
The driving force of Formula 1, packed with news, features, and readers’ views. PF1's analysis provokes great fans response and engagement, particularly in story comments
EDUCATION AND EXPERIENCE
Experience
Chief Executive Officer
Planet Sport Limited ( UK ) 2019 - Present
Spearheaded the creation of Planet Sport Group,
UK's Leading Sports Media Hub
- * Built a sports audience of over 25 million unique users monthly across a diverse portfolio of digital properties.
- * Partnered with Tier 1 sports organisations and global brands, including Sky, Amazon, Google, William Hill, Betway, Apple, MTN, Vodacom, Rugby South Africa, and MSN, to deliver innovative campaigns and strategies.
- * Oversees a team of 70 full-time staff in Leeds and 34 in South Africa, fostering a collaborative and innovation-driven culture.
- * Launched Planet Sport Bet, delivering cutting-edge sports betting experiences tailored to a global audience.
- * Developed Football365 and TEAMtalk, ranked as the #2 and #4 most popular football websites in the UK.
- * Established PlanetF1, recognized as the world’s #3 and the UK’s #1 Formula 1 fan destination.
- * Created Planet Rugby, celebrated as the world’s largest online rugby community and fan hub.
Chairman (Voluntary Role)
Community Police Forum (CPF) ( Cape Town, Blaauwberg District ) 2014 - 2017
Community policing is a law enforcement philosophy that aims to prevent crime by building relationships with the community and working together to address local issues.
Key Achievements
- * Represented 321,000 residents of Blaauwberg District through innovative policing strategies.
- * Introduced real-time communication networks and the "Broken Window Theory" for improved community safety.
- * Created a WhatsApp network connecting 110,000 households, enhancing emergency responses.
- * Advocated for sustainable solutions to welfare issues, including rehoming initiatives and addressing jurisdictional concerns.
Founder And Director
TEAMtalk media ( Cape Town ) 2010 - 2015
TEAMtalk Media SA was founded in 2005 as the South African extension of 365 Media Group (UK). By the time BSkyB concluded the takeover of 365 Media Group in January 2007, TEAMtalk Media had already established itself as a major player on the South African landscape, making the operation an invaluable asset to the new owners.
TEAMtalk Media became one of South Africa's leading digital content providers with a portfolio of highly popular online brands, most notably
Portfolio of Sites
TEAMtalk, Sportal, Sport365, football365.com, Football365.co.za, Cricket365, Golf365, PlanetRugby, PlanetF1 and Extreme365.
TEAMtalk Media’s also boasted an award-winning Customer Support Centre responsible for providing service to Sky’s online gaming websites, such as SkyBet.com, SkyPoker.com, SkyVegas.com and SkyBingo.com.
CEO - South Africa
PA Sport South Africa ( Cape Town ) 2011 -
Purchased PA Sport South Africa
I bolstered TEAMtalk media's portfolio following the acquisition of PA Sport South Africa.
The official data rights holders for the PSL, EPL and English football leagues in South Africa at the time.
GM - South Africa
Sky ( Cape Town ) 2005 - 2011
From 2005 until 2010 - I headed up TEAMtalk media a wholly-owned subsidiary of British Sky Broadcasting (BSkyB) following the media giant’s takeover of 365 Media Group.
Responsibilities - Was to provide services and content to Skysports.com, Skynews.com, Skytext, Skyradio.
Plus the acquired 365 Network of sites:TEAMtalk.com, Rivals.net, Sportal.com, Sport365.com, football365.com, Football365.co.za, Cricket365.com, Golf365.com, PlanetRugby.com, PlanetF1.com, Extreme365, Sportinglife.com, Oddschecker.com
Supported and managed the award-winning Customer Support Centre responsible for providing service to Sky’s online gaming websites, such as SkyBet.com, SkyPoker.com, SkyVegas.com and SkyBingo.com.
Under the Sky Digital umbrella I also delivered content and digital services for some of the world leading brands Vodafone, O2, Orange, Three, Virgin, AOL, MSN, Tiscali, Skysports, Skynews, ITV, Channel 4, Fox sport, Fox Mobile, Ladbrokes, William Hills, bet365. Locally, 24, Premedia and Avusa plus many more.
After a successful management buyout which took place in 2011, I became the sole owner of TEAMtalk media which is becoming the largest independently owned digital sports media business in South Africa.
Operations Manager
365 Media Group ( Leeds ) 1997 - 2005
I started my digital career in August 1998 with TEAMtalk.com (previously IMC fixed line telephony service). TEAMtalk.com migrated the original TEAMtalk fixed line content onto the Internet becoming one of the UK's first football website – TEAMtalk.com was acquired by the 365 Media Group in 2001.
Responsibilities
Supported and managed the Customer Support Centre responsible for providing Poker services and collusion monitoring for UKbetting, Total Bet and Gold bet online gaming and gaming websites.
Portfolio of Sites
Provided content and service to TEAMtalk.com, Rivals.net, Sportal.com, Sport365.com, football365.com, Football365.co.za, Cricket365.com, Golf365.com, PlanetRugby.com, PlanetF1.com, Extreme365, Sportinglife.com, Oddschecker.com
Hobbies
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Squash
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Biking
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Running
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Pilates
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